Downtown Santa Cruz, California

Discover shopping, dining, and accommodation in downtown Santa Cruz.

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ShopDowntown.org Discount Card Program

The ShopDowntown.org Discount Card Program encourages local shopping by offering exclusive savings at participating downtown businesses. Shoppers can obtain a discount card by donating $20 or more to the American Cancer Society, unlocking deals of up to 15% off at local stores. The program supports small businesses, funds community health initiatives, and helps strengthen the local economy, making it a win-win for both merchants and consumers.

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Hotels

Super 8 Santa Cruz-Beach-Boardwalk West

321 Riverside Ave

Santa Cruz, California

BUDGET INN SANTA CR

110 San Lorenzo Boulevard

Santa Cruz, California

Aqua Breeze Inn

204 Second Street

Santa Cruz, California

Big Six Motel

335 Riverside Avenue

Santa Cruz, California

Econo Lodge Inn & Suites

619 Riverside Ave

Santa Cruz, California

Babbling Brook Inn

1025 Laurel St

Santa Cruz, California

Ramada Limited Santa Cruz

516 Water St

Santa Cruz, California

Hotel Paradox

611 Ocean St

Santa Cruz, California

Dream Inn Santa Cruz, a Joie de Vivre Boutique Hot

175 W Cliff Dr

Santa Cruz, California

Holiday Inn Express Hotel & Suites Santa Cruz

1410 Ocean Street

Santa Cruz, California

Ocean Lodge

1015 Ocean Street

Santa Cruz, California

Beachview Inn

50 Front St

Santa Cruz, California

Casablanca Inn & Bistro

101 Main St

Santa Cruz, California

Inn At Pasatiempo

555 Highway 17

Santa Cruz, California

Lanai Lodge

550 2nd St

Santa Cruz, California

National 9 Santa Cruz

130 Plymouth St

Santa Cruz, California

Chaminade Resort & Spa

1 Chaminade Ln

Santa Cruz, California

Best Western Inn

126 Plymouth St

Santa Cruz, California

HAMPTON INN SANTA CRUZ CA

1505 OCEAN ST

Santa Cruz, California

Best Western Plus All Suite Inn

500 Ocean St

Santa Cruz, California

Torch Lite Inn

500 Riverside Ave

Santa Cruz, California

Coastview Inn Santa Cruz

301 Beach St

Santa Cruz, California

Americas Best Value Inn & Suites-Boardwalk

505 Riverside Avenue

Santa Cruz, California

Super 8 Santa Cruz/Beach Boardwalk East

338 Riverside Ave

Santa Cruz, California

Pacific Blue Inn

636 Pacific Avenue

Santa Cruz, California

Motel Santa Cruz

370 Ocean Drive

Santa Cruz, California

Oceana Inn

525 Ocean St

Santa Cruz, California

Knights Inn Santa Cruz Beach/ Boardwalk

510 Leibrandt Ave

Santa Cruz, California

Comfort Inn Beach/Boardwalk Area

314 Riverside Ave

Santa Cruz, California

Howard Johnson Inn Santa Cruz

130 W Cliff Drive

Santa Cruz, California

Ocean Pacific Lodge

301 Pacific Avenue

Santa Cruz, California

Bay Front Inn Santa Cruz

325 Pacific Ave

Santa Cruz, California

Continental Inn

414 Ocean Street

Santa Cruz, California

West Cliff Inn - A Four Sisters Inn

174 W Cliff Dr

Santa Cruz, California

CAPRI MOTEL SANTA CRUZ

337 Riverside Avenue

Santa Cruz, California

Ocean Gate Inn

111 Ocean St

Santa Cruz, California

Quality Inn Santa Cruz

1101 Ocean St

Santa Cruz, California

Comfort Inn Santa Cruz

110 Plymouth St

Santa Cruz, California

Pacific Inn Santa Cruz

330 Ocean St

Santa Cruz, California

Days Inn and Suites Santa Cruz

600 Riverside Ave

Santa Cruz, California

Fireside Inn Santa Cruz

311 2nd Street

Santa Cruz, California

Hotel Tips

Bring an actual credit card to avoid deposits and pre-authorizations consuming money in your checking account which will reduce your available balance. Hotels that accept paper cash often ask for a hefty deposit to cover potential damages in your room leaving you scrambling to find an ATM.

Call ahead to make sure your reservation is still active and rebook if there are any price drops or changes in number of people staying with you. Another cost saving tips is to bundle the stay with airport parking and shuttle to avoid hefty fees.

Avoid booking poolside for kids playing during the day and gatherings at night. Sound bounces off of the water and voices carry so ask for a room away from the pool either on the opposite side of the hotel or in higher floors.

Things To Do

Santa Cruz brings a custom fit every time a shoe is bought locally. Nothing beats the hands on experience of shoe shopping to add to your collection of Men's, Women's and Children's shoes. Try them on, walk around and make sure you have the best fit as every manufacturer is a bit different on sizing.

Santa Cruz helps you expand your skills and learn some new ways to expand your artisan flare? Sign up for classes at your kitchen supply store, yarn shop, art and craft shop and photo gallery. You'll be having great fun with your new friends as you you take on that next project.

Santa Cruz brings meaning to leisure time while enjoying the local yarn shop and wandering through in amazement with the different fibers and vast array of colors. Signing up for a class is easy and fun and serves as a great getaway for a few hours to enjoy the company of fellow knitters.

Why Do You Love Downtown?

Darcie Maassen

I love Downtown because I love the beautiful historic buildings. It's a very pretty area aesthetically. I also appreciate the great variety of delicious dining within a small area. Favorites include Capers, Pomodori, Paisanos, Bricktowne Brewery, Elements Tapas bar, Porters, Larks and 4 Daughters. They are all within 4-5 blocks!

Angela Shields

I will be visiting Ashland for the first time this coming weekend! I have heard from numerous people what a great town it is and how much I will like it. Very excited to check it out and do some shopping!

Angela Corrigan

Convenient, friendly. Stayed at Kermit inn.

Sharon Wright

I like the idea of downtown merchants being more visible and that they are locally owned and operated. It's great to see what's available downtown and I look forward to the discounts as well. Being a history buff, I love see the architecture as it was back in the day which is lost in modern buildings. Downtown is charming, inviting and quaint!

Laurie MvNamara

Love all the shopping and beautiful place to be!

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